1.) Make your experience sharable for attendees
Create a unique AR experience which integrates your product. One of the coolest things about augmented reality is that it can be used virtually anywhere. Make a unique experience for visitors which highlights your product and allows for them to share it with their friends on social media. If it didn’t happen on social, did it happen at all?
2.) Make it a social experience
Similar to VR, augmented reality was first introduced as a solo endeavor, but it’s quickly turning into a group adventure. Pokemon Go for instance encourages people to band together to explore new places. Consumers want to have more connected experiences.
3.) Showcase your Product or Service Features
What’s great about augmented reality, is that it can combine your sensorial input with the digital world. Use this technology to showcase the details of your products. What’s on the inside? Or perhaps take your consumers somewhere else with your product. Show your consumers with the product, or how they can live their lives using your product. This is your opportunity to show them how it works.
4.) Make your Augmented Reality Experience informative
Augmented Reality can be used to show your attendees the details. Use a full size screen to highlight product details and provide insight into how or why things do what they do. Use Augmented Reality to help guide people to your store, or your brand activation.
Informative Augmented Reality
What is BeCore?
BeCore is a collection of curious minds driven to create and develop compelling experiences. We conceive and design engagement that spark interest and influence behavior. We strategize, we plan, we execute. We sweat details.
From the nuance of timing and technology to the nuts and bolts of publicity and promotion, our craft focuses on manifesting brand experiences that resonate with audiences and reverberate across media channels.
If you have questions about augmented reality or experiential technology contact BeCore today! We’d love to partner with you!