What we did for
Red Bull NACS included utilizing the Motorsports Energy Station, where a two story structure contained a DJ, Red Bull TV lounge, photo experience, VR opportunity, and digital Red Bull can that displayed new products. An on-site bar allowed guests to sample all Red Bull variants, including the newest edition flavor and Vodka Red Bulls for adult consumers.
The Motorsports Energy Station included a fully-stocked bar, including new 2018 Summer Edition variants of Red Bull.
With a full two stories to utilize, BeCore upped the ante and included space for a DJ, TV lounge, and more.
The interior design of the space gave it an immersive feel, especially with its wall of video imagery and VR stations.
Drink this up.
Our eight-foot tall digital can flashed different imagery throughout the event, effectively promoting Red Bull content and new products while providing a picture-worthy prop.
Tall and talkative.
A two-story structure was guaranteed to get people talking; the structure allowed space for a DJ, VR experience, TV lounge, and premium bar.