Xbox hosted a barber shop at One Court, a series of activations presented by the National Basketball Players Association. Throughout the day, players such as James Harden played xbox’s latest games, while celebrity barbers Jayr Mallari and Marcus “Reggae” Smith offered free haircuts.
BizBash covered the event in their post, “22 Creative Ways Brands Celebrated Basketball’s Best“.
Welcome to BeCore.
For 20 years, we’ve helped strengthen and celebrate communities and connection through live events. While times have certainly changed recently, our innate desire for human connection has not.
In recent years, live experiences have benefited greatly by implementing digital extensions. We’ve captured & shared interesting content, streamed experiences on Twitch, Mixer, and Facebook Live. We’ve developed unique approaches to utilizing Zoom, Teams and other channels.
We’ve leveraged social influencers and helped spread our client’s message to a much wider audience than to just those who can physically attend an event.
The current climate requires a ‘digital’ only experience. And one that doesn’t forfeit the kind of engagement and interaction that in person experiences offer.
With our creativity, expertise in project management and experience in amplifying reach through digital means, we’d like to help you connect with your audience in these times.
Click here to drop us a line. We’ve got examples to inspire and ideas to share!